Retail Stores Online Business for Sophisticated Technologies

Question: Discuss about theRetail Stores Online Business for Sophisticated Technologies. Answer: With the increasing ramification of economic changes and complex business functioning, each and every organization needs to install cyber computing enterprises resources planning in their business functioning. It is evaluated that adoption of advanced technologies in business increases the overall efficiency and reduce the complexity of business. This report has reflected how Hayden shapes Surfboards has increased its retail business stores effectiveness by adopting sophisticated technologies. With the increasing market growth of retail business, Hayden shapes Surfboards has to take their business online after adopting cyber computing ERP system. Piotrowicz and Cuthbertson, 2014). Hayden shapes Surfboards has complex business operation system in which stocks are taken from suppliers and delivered to clients after making possible changes. This is long process and requires at least 144 employees engaged in it. Retail stores business are gaining momentum throughout the time and showing high level of growth potential. In this fast moving world, retails stores are using cyber computing enterprises resources planning to take their business online to increase the overall satisfaction of clients (Strauss, 2016). It is evaluated that if Hayden shapes Surfboards could implement proper level of cyber computing enterprises resources planning in their business functioning then it could increase the communication effectiveness with employees and clients and strengthen its online business functioning. This level of changes will helps Hayden shapes Surfboards to increase their overall market share by including domestic and international market share. It would also allow Hayden shapes Surfboards to create dashboard where clients could do shopping online. This level of changes and adopting ERP system will save the time and cost associated with the shopping process. Retails stores such as Red cash and Haydenshapes Surfboards have increased their overall efficiency and increase th eir brand image in determined approach (Karamshuk, et al. 2013). It is evaluated that using of ERP system and other sophisticated technologies will establish automation in the value chain activities of Hayden shapes Surfboards and cyber computing system could help company to increase the overall efficiency of business. For instance, development of dashboard could allow clients of Hayden shapes Surfboards to surf online to check goods and services offered and they could book these products by paying online. In addition to this, adopting new online softwares could enhance the clients experiences. Nonetheless, the main disadvantages of adopting online dashboard computing ERP system in business will have to face online cyber- attacks from the ill-intentioned persons (Wu and Tseng, 2014). Now in the end, it could be inferred that many business organization has adopted cyber computing enterprises resources planning in their business functioning but have failed to draw the true value of their technologies adaption. If company wants to increase the effectiveness of their online business then they will have to develop online portal. However, threats like cyber-attacks, cyber bombing and hacking are the some of the threats which should be overcome by companies taking their retails business online. References Karamshuk, D., Noulas, A., Scellato, S., Nicosia, V., and Mascolo, C. 2013). Geo-spotting: mining online location-based services for optimal retail store placement. InProceedings of the 19th ACM SIGKDD international conference on Knowledge discovery and data mining(pp. 793-801). ACM. Piotrowicz, W. and Cuthbertson, R. 2014. Introduction to the special issue information technology in retail: Toward omnichannel retailing.International Journal of Electronic Commerce,18(4), 5-16. Strauss, J. 2016.E-marketing. Routledge. Wu, M. Y. and Tseng, L. H. 2014. Customer satisfaction and loyalty in an online shop: an experiential marketing perspective.International Journal of Business and Management,10(1), 104.